CHESAPEAKE, VA – If you have spent time in a spa or cosmetics aisle, chances are you’ve seen
dozens of skin care brands. The choices can be overwhelming, but Chesapeake businessman Jeff
Littman believes he’s found the one that you’ve been searching for.
Bloom Mineral Beauty is a line of skin care products manufactured in Jordan, and the lotions, mud
masks and soaps all contain natural minerals direct from the Dead Sea. The minerals are known to
have a positive impact on how skin looks and feels, dating back 2000 years to the legends of
Littman is the owner of a wholesale export business that routinely sells and ships US goods to the
Middle East. Together with Bloom Mineral Beauty President Chrissy Baker they secured the
exclusive rights to import and distribute Bloom products for the first time in the US.
“The Bloom brand of natural cosmetics is well known in the Middle East and is distributed in over 40
countries,” says Littman. “Bloom products are found in top spas around the world, and I’m told are
even provided to guests on Royal Jordanian Airlines.”
Littman and Baker started with a small shipment they shared with friends, neighbors and a few well-
known industry contacts. “The response has been overwhelming,” said Baker. “We had requests to
purchase the full line before we even had the first shipment arrive!”
Now Bloom is ready to blossom. The Chesapeake warehouse is stocked, the products have
undergone FDA inspection and dermatological testing from two national laboratories. A new
website is live for online shopping and wholesale orders have already started shipping to spas. “We
had our first order from a spa in New York before we had the warehouse fully set up,” said Littman.
“Everyone who tries the skin care products raves about the results.”
Baker added, “Within days of sending out samples we started getting written testimonials and
requests to purchase. There’s really nothing quite like the natural feel of Bloom on the market.”